Property photographs should help buyers understand what they are buying.

Yle recently examined AI images in property listings where changes extended beyond furniture to finishes and room proportions.

As a photographer, I choose the camera position, light and framing to explain the space. At Framehaus, I don’t add AI furniture or digitally renovate kitchens. Existing finishes and permanent fixtures are information the buyer needs.

If one photograph doesn’t explain the layout, I take another view. If the kitchen needs renovation, the photographs can show that.

The aim is for buyers to arrive at a viewing knowing what kind of property they are coming to see.

Yle article (in Finnish): https://yle.fi/a/74-20250457